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Marketing Insights

Nick Rojas

Recent Posts

Tips For Scaling Your Marketing Strategy

Posted by Nick Rojas

Eventually, every business will experience a plateau in performance. Sales may level off and business owners may feel like they are in a rut. It is just a natural phase in business growth. One of the more common reasons for this to happen is that a business may have outgrown its original marketing strategy. Fortunately, there are ways that nearly any marketing strategy can be scaled to match the size and needs of the business.

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Topics: Social Media, Marketing, SEO, Email Marketing

Guide to Starting Your Own Clothing Line

Posted by Nick Rojas

Over the past few years, more people than ever before have been tapping into their entrepreneurial energy and starting their own businesses. In fact, last year, the U.S. saw a record 5.4 million new businesses open their doors.

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Topics: Branding, Marketing, Product Development

How to Be Better at Marketing Than Your Competitors

Posted by Nick Rojas

Given how crowded the marketing world is today it is more important now than ever to be able to cut through the noise. There are often dozens of businesses fighting each other for the attention of customers with intentions of making a sale. This helps nobody. Customers will begin to feel exhausted from constant marketing and businesses will feel like their messages are not being heard. In order to stand apart from the competition, you’re going to have to get creative.

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Topics: Marketing

The Impact of PR on Small Businesses

Posted by Nick Rojas

One of the greatest things about small businesses is that there is nowhere to go but up, making public relations an easy win. Many small business owners and operators are well aware of the progress involved in marketing, sales and other elements, but haven’t quite grasped the importance of public relations on the success of their business.

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Topics: Branding, Marketing, Public Relations

Marketing Tips To Help Grow Your Small Business

Posted by Nick Rojas

Forty-three percent of businesses closed temporarily in 2020, all due to COVID, and 10% of those businesses that stayed open were forced to cut their own wages, many worried that they would never recover from their COVID-inspired losses.

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Topics: Social Media, Advertising, Marketing, Business Management, Email Marketing, Retail

Tips to Make Customers Happier With Eco Friendly Shipping Options

Posted by Nick Rojas

Getting our goods from point A to point B once relied entirely on the consumer, with shipping only necessary to get the products from the manufacturer to the store. Today, shipping and shopping work as closely together as beer and pretzels, to service the over 2.14 billion online shoppers, worldwide.

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Topics: Packaging Design, Ecommerce, Package Printing, Retail

The Evolution of eCommerce: Trends to Watch

Posted by Nick Rojas

Why are eCommerce trends so important in 2021? The answer is easy. Ecommerce helps reduce your costs, and means your store is open 24/7, and 365 days per year, and is easy and convenient to access using the internet. Finally, the marketing options with eCommerce are quite advanced, meaning getting the word out about your product or service is easier than it once was. With eCommerce on an astronomic rise, what trends can we expect to see in the upcoming months, and how can you use them to your advantage?

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Topics: Ecommerce

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