--- title: Marketing Insights Blog - Informative posts to help grow your business! | Advertising description: Advertising | We've gathered some of the best marketing and design news to keep you informed, inspire you and make you think about what is possible. --- ###### Marketing Insights Search this site on Google Search [![Catalpha Advertising & Design Logo](https://blog.catalpha.com/hs-fs/file-593783445-jpg/images/header-logo-boxed-drop.jpg "Catalpha Advertising & Design")](https://catalpha.com/) # [A Complete Guide To Having a Corrugate Floor Display](https://blog.catalpha.com/a-complete-guide-to-having-a-corrugate-floor-display) Posted by [Don Keller](https://blog.catalpha.com/author/don-keller) - [Tweet](https://twitter.com/share) [![](https://blog.catalpha.com/hubfs/Guide-To-Corrugater-Floor-Display.jpg) ](https://blog.catalpha.com/a-complete-guide-to-having-a-corrugate-floor-display) POP displays are strategically positioned retail product displays that are separate from regular aisle shelves, designed to capture shoppers' attention as they navigate through the store. By integrating POP displays into your retail layout, you can create memorable interactions between shoppers and your products, helping your products stand out among competitors. [Read More](https://blog.catalpha.com/a-complete-guide-to-having-a-corrugate-floor-display) 0 Comments [Click here to read/write comments](https://blog.catalpha.com/a-complete-guide-to-having-a-corrugate-floor-display#comments-listing) Topics: [Advertising](https://blog.catalpha.com/topic/advertising), [Corrugate Displays](https://blog.catalpha.com/topic/corrugate-displays) # [Branding Tips for Boosting Your Sales During the Holidays](https://blog.catalpha.com/branding-tips-for-boosting-your-sales-during-the-holidays) Posted by [Nick Rojas](https://blog.catalpha.com/author/nick-rojas) - [Tweet](https://twitter.com/share) [![Discounts and other sales incentives for holiday shopping traffic](https://blog.catalpha.com/hubfs/40of-%20cotton_studio.jpg) ](https://blog.catalpha.com/branding-tips-for-boosting-your-sales-during-the-holidays) *Photo by [cottonbro studio](https://www.pexels.com/photo/man-in-a-suit-working-at-a-store-6116878/)* [Read More](https://blog.catalpha.com/branding-tips-for-boosting-your-sales-during-the-holidays) 0 Comments [Click here to read/write comments](https://blog.catalpha.com/branding-tips-for-boosting-your-sales-during-the-holidays#comments-listing) Topics: [Social Media](https://blog.catalpha.com/topic/social-media), [Advertising](https://blog.catalpha.com/topic/advertising), [Branding](https://blog.catalpha.com/topic/branding), [Marketing](https://blog.catalpha.com/topic/marketing), [Ecommerce](https://blog.catalpha.com/topic/ecommerce), [Email Marketing](https://blog.catalpha.com/topic/email-marketing), [Retail](https://blog.catalpha.com/topic/retail) # [1-Minute Video Can Move Shopper To Buyer](https://blog.catalpha.com/1-minute-video-can-move-shopper-to-buyer) Posted by [Karen Kerski](https://blog.catalpha.com/author/karen-kerski) - [Tweet](https://twitter.com/share) [![Young woman making a product presentation video for fashion and clothing](https://blog.catalpha.com/hubfs/1-minute-video-can-move-shopper-to-buyer%20copy.webp) ](https://blog.catalpha.com/1-minute-video-can-move-shopper-to-buyer) [Bloomindale's and Cotton rolled out a 1-minute interactive video](https://www.marketingdive.com/news/bloomingdales-cotton-inc-roll-out-1-minute-shoppable-fashion-show/504521/) giving shoppers a fashion show experience. Using a celebrity host and targeting Gen Z, the virtual runway featured young models on the cat-walk in a variety of outfits that the viewer could purchase with a call-to-action button. [Read More](https://blog.catalpha.com/1-minute-video-can-move-shopper-to-buyer) 0 Comments [Click here to read/write comments](https://blog.catalpha.com/1-minute-video-can-move-shopper-to-buyer#comments-listing) Topics: [Online Marketing](https://blog.catalpha.com/topic/online-marketing), [Advertising](https://blog.catalpha.com/topic/advertising), [Marketing](https://blog.catalpha.com/topic/marketing), [Brand Loyalty](https://blog.catalpha.com/topic/brand-loyalty), [Package Printing](https://blog.catalpha.com/topic/package-printing) # [Marketing Tips To Help Grow Your Small Business](https://blog.catalpha.com/marketing-tips-to-help-grow-your-small-business) Posted by [Nick Rojas](https://blog.catalpha.com/author/nick-rojas) - [Tweet](https://twitter.com/share) [![Young restaurant entrepreneur reviewing business metrics.](https://blog.catalpha.com/hubfs/marketing-tips-to-help-grow-your-small-business.jpg) ](https://blog.catalpha.com/marketing-tips-to-help-grow-your-small-business) [Forty-three percent](https://www.podium.com/article/small-business-statistics/) of businesses closed temporarily in 2020, all due to COVID, and 10% of those businesses that stayed open were forced to cut their own wages, many worried that they would never [recover from their COVID-inspired losses.](https://blog.catalpha.com/packaging-success-covid-case-studies) [Read More](https://blog.catalpha.com/marketing-tips-to-help-grow-your-small-business) 0 Comments [Click here to read/write comments](https://blog.catalpha.com/marketing-tips-to-help-grow-your-small-business#comments-listing) Topics: [Social Media](https://blog.catalpha.com/topic/social-media), [Advertising](https://blog.catalpha.com/topic/advertising), [Marketing](https://blog.catalpha.com/topic/marketing), [Business Management](https://blog.catalpha.com/topic/business-management), [Email Marketing](https://blog.catalpha.com/topic/email-marketing), [Retail](https://blog.catalpha.com/topic/retail) # [5 Digital Marketing Trends You Should Expect in 2021](https://blog.catalpha.com/5-digital-marketing-trends-you-should-expect-in-2021) Posted by [Joanne Bolton](https://blog.catalpha.com/author/joanne-bolton) - [Tweet](https://twitter.com/share) [![Laptop on a desk displaying graphic data](https://blog.catalpha.com/hubfs/digital-marketing-trends-data-analysis.jpg) ](https://blog.catalpha.com/5-digital-marketing-trends-you-should-expect-in-2021) Marketing has always been a vital facet of business. But recently, it's gone through a huge shift, with brands beginning to focus more on digital marketing rather than traditional mediums. [Digital and alternative media,](https://www.smallbizgenius.net/by-the-numbers/digital-marketing-statistics/) such as smart-technology advertising, micro-influencer marketing, and [video advertising](https://catalpha.com/services/advertising/business-video-production/), have been on the rise. In 2018, industry revenue grew by about 11.6%, which amounts to approximately $496.08 billion in total. And since digital marketing is growing more prominent in 2021, businesses have to stay on top of these trends: [Read More](https://blog.catalpha.com/5-digital-marketing-trends-you-should-expect-in-2021) 0 Comments [Click here to read/write comments](https://blog.catalpha.com/5-digital-marketing-trends-you-should-expect-in-2021#comments-listing) Topics: [Online Marketing](https://blog.catalpha.com/topic/online-marketing), [Advertising](https://blog.catalpha.com/topic/advertising), [Branding](https://blog.catalpha.com/topic/branding) # [How To Maintain Brand Relevance When Customers Less Loyal](https://blog.catalpha.com/how-to-maintain-brand-relevance-when-customers-less-loyal) Posted by [Nick Rojas](https://blog.catalpha.com/author/nick-rojas) - [Tweet](https://twitter.com/share) [![loyalty button](https://blog.catalpha.com/hubfs/loyalty%20button.jpg) ](https://blog.catalpha.com/how-to-maintain-brand-relevance-when-customers-less-loyal) Digital media has offered brands of all kinds the ability to reach large markets, and to do so more easily than ever before. However, it has also provided consumers with an unprecedented amount of options—which means that they have become notoriously fickle. These days, many entrepreneurs believe that brand loyalty is practically a thing of the past. Because consumers have so many options, they’re apt to desert your products or services the moment something new catches their eye. However, it’s still possible to hang on to your audience and even create a die-hard fan base for your brand. You just need to be strategic in your approach. [Read More](https://blog.catalpha.com/how-to-maintain-brand-relevance-when-customers-less-loyal) 0 Comments [Click here to read/write comments](https://blog.catalpha.com/how-to-maintain-brand-relevance-when-customers-less-loyal#comments-listing) Topics: [Advertising](https://blog.catalpha.com/topic/advertising), [Branding](https://blog.catalpha.com/topic/branding), [Brand Loyalty](https://blog.catalpha.com/topic/brand-loyalty) # [Creative Ways To Increase Your Company's Visibility](https://blog.catalpha.com/creative-ways-to-increase-your-companys-visibility) Posted by [Nick Rojas](https://blog.catalpha.com/author/nick-rojas) - [Tweet](https://twitter.com/share) [![street clutter- nickrojas](https://blog.catalpha.com/hubfs/street%20clutter-%20nickrojas.jpg) ](https://blog.catalpha.com/creative-ways-to-increase-your-companys-visibility) Consumers are bombarded by messages from companies every day - billboards while they drive, ads while they browse the web, and commercials on television are just a few. This means just pushing out content and advertising isn’t going to be enough to attract new customers. In order to attract brand loyalty, you need to be memorable. Luckily, companies often have vastly different demographics, which means we can learn from their example. Here are some creative ways to increase your company’s visibility: [Read More](https://blog.catalpha.com/creative-ways-to-increase-your-companys-visibility) 0 Comments [Click here to read/write comments](https://blog.catalpha.com/creative-ways-to-increase-your-companys-visibility#comments-listing) Topics: [Social Media](https://blog.catalpha.com/topic/social-media), [Advertising](https://blog.catalpha.com/topic/advertising), [Marketing](https://blog.catalpha.com/topic/marketing), [Inbound Marketing](https://blog.catalpha.com/topic/inbound-marketing) [View All Posts](https://blog.catalpha.com/all) [Next»](https://blog.catalpha.com/topic/advertising/page/2) ### Comments ## Call Today 888-337-0066 or fill out this form for a risk-free consultation on your packaging, branding or marketing project. ### Connect with Catalpha [**Catalpha Advertising & Design, Inc.**](https://catalpha.com/) 9727 Greenside Drive Suite 203. Cockeysville, Maryland 21030 888-337-0066 • (410) 337-0066 ![Google Tracking](https://www.googleadservices.com/pagead/conversion/1036905657/?label=P5u1CJP26wEQudm37gM&guid=ON&script=0)