Follow us as we go step by step through the design and production process for packaging the Combat Comb Pet Product. From our initial structural design and package design concepts through to the final printed package.
Read MoreFollow us as we go step by step through the design and production process for packaging the Combat Comb Pet Product. From our initial structural design and package design concepts through to the final printed package.
Topics: Branding, Packaging Design, Design, Package Copywriting, product packaging
With online customers now paying more attention to packaging, eCommerce brands and retailers have started moving towards sustainable packaging solutions.
Read MoreTopics: Packaging Design, Ecommerce
Posted by Don Keller
As a small business owner, you need to do everything that you possibly can to ensure that your product gets noticed.
Getting your product to stand out on the shelf when it’s next to your competitors can be difficult nowadays.
However, one of the most effective ways to ensure your products are noticed is with customized packaging.
Custom packaging for small business can be a complete game-changer and should not be overlooked when you want your products to shine.
Read MoreTopics: Branding, Packaging Design, Market Expensive Products, Luxury Packaging
Getting our goods from point A to point B once relied entirely on the consumer, with shipping only necessary to get the products from the manufacturer to the store. Today, shipping and shopping work as closely together as beer and pretzels, to service the over 2.14 billion online shoppers, worldwide.
Read MoreTopics: Packaging Design, Ecommerce, Package Printing, Retail
Designing and manufacturing a great product is crucial to your business being a success, however, it’s only half the battle. In order for your business to make significant sales and generate real profit that will allow your company to grow and evolve moving forward, you need to ensure that your product is easily accessible and is put in front of as many eyes as possible. For many retailers, the best way to achieve this is to get your product into the stores of the big-box retailers.
Read MoreTopics: Marketing, Packaging Design, Retail
First and foremost, people are willing to pay for the best. If you already have a strong brand reputation for luxury products it is easier to launch additional products. When you are an unknown brand you have to build a “high end” image and reputation. Existing brands moving into luxury category have a head start but still have to consider how to effectively add the luxury price category to their reputation.
Read MoreTopics: Marketing, Packaging Design, Market Expensive Products, Luxury Packaging
It only takes an instant. A customer sees your product package, website, maybe a post and immediately makes a judgment on your brand based solely on that single experience.
That one instantaneous judgment can result in loss of credibility. All the hours and money invested in creating the product is wasted. It’s a fact of business.
Read MoreTopics: Branding, Packaging Design, Rebranding
Catalpha Advertising & Design, Inc.
6801 Loch Raven Boulevard, Towson, Maryland 21286
888-337-0066 • (410) 337-0066