If not it's time to do something about it. E-sales continue to have double-digit growth. The convenience of shopping anywhere, finding great prices and #smartphone adaption all contribute to this growth. Whether you sell products, services or or a restaurant; you too can leverage more sales from your website.
Read MoreTopics: Online Marketing, Design, Business Management, Mobile Marketing
If you are still questioning whether you should include mobile marketing efforts you are giving sales to your competitors. Now, it’s a question of how soon can you integrate mobile marketing.
People are already looking up your company on smart phones. If you have Google analytics on your web page it will tell you that activity. The figures may be small. Having tracked the activity over the last few years and knowing that the number of homes with landlines is diminishing, there is no denying the trend.
Read MoreIf you have a website and allocated time and budget to maintenance, it’s mobile friendly status should have been discussed with your web master.
Topics: Design, Mobile Marketing
Topics: Marketing, Design, Business Management
With the proliferation of smart phones, companies have seen an increased mobile searches. Before creating a mobile website take the crucial step of clarifying your company's mobile needs to save time and money.
Read MoreTopics: Online Marketing, Advertising, Design, Mobile Marketing
Today the one tool every business has is a website. The sad fact is that many companies put little to no effort into their website. Delegating to experts is a smart business decision, but it still requires your attention to direct the content and branding.
Read MoreTopics: Online Marketing, Branding, Design, Business Management
A lesson from the most successful and innovative ecommerce companies is that your buisness can increase on-line revenure by adding more products. Being prepared to handle the increased business is a must. It can be difficult managing larger product inventory, vendors and marketing. This requires tracking and understanding your customer, using your unique data to increase your online store offerings and how to drive more customers to your site.
Read MoreTopics: Online Marketing, Branding, Design
Every year the weather for Artscape, in Baltimore, is either super hot or raining. This year there was a little rain and it was super hot. As I walked around Artscape this Sunday, I noticed some people brought their dogs. I wondered how the dogs could walk on the scorching pavement. It was so hot you couldn't sit on benches or curbs. One pup hid under a food vendors truck, refusing to leave the shade it offered.