According to Nielsen, mobile users spend more time using apps than searching the internet. They spend 86% of their time using apps, not browsers. Do you have an app for your business? Does it make sense?

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Do you run a business that relies on eCommerce, but it just isn't hitting its sales goals?

If so, it may not be your product -- it may be your website. When it comes to operating some or all of your business on the internet, it's essential to have four things: a well-designed website and/or online store, a mobile-friendly webpage, excellent marketing, and an an awesome brand image. Without these four things, a business in the 21st century is sure to struggle.

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It’s well known that as little as 2% of a website’s visitors turn into actual buyers. From the remaining 98%, some might leave after spending time consuming content while others might exit from the checkout page – never completing the purchase and never to return. Ouch. 

Do you want them back? Well, yeah… of course you do!  

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Before I start let's define what location marketing is. Location Marketing provide customers ad messages on their mobile devise based on where their current location. There are2 models for location marketing. The push model is where you have opted into a location marketing services.  Let's say you are driving through Washington D.C. at noon, those who opted into the service you will be sent ads from area businesses close to your location. Restaurants in the area will promote their daily special.

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Have you thought about why a shopper buys from you or leaves without purchasing?

As shoppers, ourselves, we ask friends about their purchases and satisfaction. We use coupons, look for deals and, for large ticket items, we research ratings. Our shopping habits are not unique. But which are the most influential in delivering sales so we can build our business?

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If not it's time to do something about it. E-sales continue to have double-digit growth. The convenience of shopping anywhere, finding great prices and #smartphone adaption all contribute to this growth. Whether you sell products, services or or a restaurant; you too can leverage more sales from your website.

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There are a slew of story titles claiming email is dead. Some claim that social media, spam and instant messaging have killed email. Some of this is attributable to the rising number of smart phone users that have driven up the use of texting.

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