Here is an article written by Aaron Wall, a well-know Search Engine Optimization professional and author of www.seobook.com. This article is the first succinct bit of info I found that wraps up how you should approach your SEO projects and why you're doing it that way. It's a short read and one that I'll pass on to my clients. Read and enjoy....
Topics: Online Marketing, Marketing, Design
It's always nice to see an article on the importance that design plays in an ad's attention getting factor, it's readability and it's overall success. So even though I didn't write this, I'm passing it along. This describes how we look at all projects whether they are an ad, a mailer, an email or a package.
Topics: Online Marketing, Advertising, Marketing, Packaging Design, Design
Along with Groupon, the hugely successful social coupon buying site, many similar companies are sprouting up and offering the same concept with local offices in your marketplace, such as Living Social and Social Buy. Even Google introduced its own program called Google Offers.
Topics: Online Marketing, Marketing
After a decade of mis-direction, Blockbuster Inc. just recently filed for bankruptcy. Once a key player in the movie rental industry, Blockbuster's downfall sprung from the same 'ailment' that affected the Yellow Pages, Barnes & Noble, newspapers and other retail and service industries. They simply lacked a clear vision of the future and were late getting in the game.
Read MoreTopics: Online Marketing, Marketing
Its quite an accomplishment if youve been fortunate enough to have your Web site land a spot on the first page of Googles search results. Youve likely beat out thousands of other sites, all competing for that coveted top 10.
Read MoreTopics: Online Marketing, Social Media, Branding
Although the thousands of articles about social media often overshadow it, e-mail remains highly effective as a results-oriented platform that can increase sales and drive traffic to your Web site or Facebook page.
Topics: Online Marketing, Social Media, Marketing, Business Management
As companies transition from this tough economy to the stability of business basics, it's time to re-think and re-innovate your marketing.
Topics: Online Marketing, Advertising, Marketing