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Marketing Insights

What You Can Learn from Coca-Cola’s Marketing Strategy

Posted by Sophie Douglas

Representing one of the most well-known brands in the world, well-loved from the west coast of the US all the way to Japan and Africa, Coca-Cola has not gotten where it is by being idle. 

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Topics: Branding, Marketing, Packaging Design, Business Management, Rebranding, Brand Loyalty, Consumer loyalty

Top 5 Marketing Strategies to Help Marketers Boost Engagement for 2023

Posted by Jenna Graime

Engaging with consumers has become the key to staying relevant in the digital era, but having a strategy oriented around engagement instead of pitching products and services is essential.

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Topics: Marketing, Brand Loyalty, boost engagement, Consumer loyalty

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