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Marketing Insights

Sophie Douglas

Sophie Douglas is a digital marketing specialist and a journalist based in Columbus, state of Ohio. Her characters are passionate, innovative, and ambitious. Before becoming a writer for DigitalStrategyOne, she was writing short stories, screenplays, and directing short films.

Recent Posts

What You Can Learn from Coca-Cola’s Marketing Strategy

Posted by Sophie Douglas

Representing one of the most well-known brands in the world, well-loved from the west coast of the US all the way to Japan and Africa, Coca-Cola has not gotten where it is by being idle. 

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Topics: Branding, Marketing, Packaging Design, Business Management, Rebranding, Brand Loyalty, Consumer loyalty

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