Marketing Insights

How To Avoid Failure and Have an Awesome Package Design

Posted by Karen Kerski

I was standing in the grocery store staring at the shelf looking for my brand. Becoming frustrated, I tracked down an employee to help me find the brand I had to have. They brought me back to where I had been standing and pointed to a box I’d overlooked. There it was, the product I wanted, but the package had a whole new look. The logo was smaller and the background color had changed.

Read More

Topics: Packaging Design, package design, rebrand

Comments

Call Today 888-337-0066 or fill out this form for a risk-free consultation on your packaging, branding or marketing project.